Independent Builder · Problem Solver
I help businesses solve operational problems using custom-built software.
When spreadsheets, WhatsApp threads, and off-the-shelf tools start breaking down, I design and build focused systems that bring clarity, control, and speed back into operations.
What I Do
Most businesses don’t have a “tech problem”. They have an operations problem that technology is supposed to solve. I step in when complexity increases and the current tools and processes stop keeping up.
When I’m Typically Brought In
If any of this feels familiar, it’s usually a sign you need a system—not more spreadsheets.
- Teams outgrow Excel and ad-hoc tools
- Processes get fragmented across people and software
- Work happens in chats, but decisions and history are hard to track
- Off-the-shelf tools feel bloated, rigid, or misaligned with reality
- Founders want something tailored—without months of overhead
The Kind of Systems I Build
I don’t sell products or platforms. I build problem-specific systems designed around how your business actually works.
- Internal dashboards and admin tools
- Workflow and operations software replacing manual processes
- Structured systems that unify scattered information and actions
- Simple applications built for real daily usage
- Systems designed to evolve as the business grows
How I Work
I keep the approach deliberately simple so work moves quickly and stays grounded.
- Understand the problem: context first, not just requirements
- Define a clear scope: what we build, what we don’t
- Build fast and hands-on: founder-led, no hand-offs
- Deliver something usable: in weeks, not months
Most builds land in 2–4 weeks, depending on scope and decision speed. You’ll always know what’s being built, what’s next, and when it will be ready.
Why Work With Me
People usually reach out when they want someone senior, hands-on, and comfortable operating in ambiguity.
- 15+ years building and shipping software
- Strong design + engineering background
- Comfortable working under pressure and tight timelines
- Direct collaboration—no layers, no account managers
- I take on a limited number of engagements at a time to stay hands-on
Context
A bit of background to ground the work.
- Built and shipped software systems used daily by teams
- Founder-led on multiple internal and customer-facing products from zero to production
- Experience working with operations-heavy, real-world workflows
- Comfortable owning design, engineering and devops from idea to production
- Most work comes through referrals and repeat engagements
Outcomes
A few examples of the kind of results clients typically care about:
- Replaced fragmented processes with a single, structured workflow
- Moved teams off spreadsheets into usable internal tools
- Delivered custom software where off-the-shelf tools didn’t fit
- Shipped systems under tight timelines with clear ownership
Contact
If you’re dealing with operational complexity and think software could help, we can have a straightforward conversation. No sales pitch. No obligation. If we’re not a fit, I’ll say so.